Grazia International × Gucci — Editorial Film | Cinematography by Vitaly Kazanin
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Grazia International × Gucci — Editorial Film is an editorial project designed to extract maximum visual impact from a brutalist architecture location. Hard lines, concrete rhythm, and graphic geometry are treated as a compositional grid rather than a background.
The visual language is deliberately controlled: static, symmetrical frames, precise model placement, and minimal movement allow the architecture to carry much of the narrative weight. Within this rigor, a signature device was introduced—double exposure and layered presence—creating a sculptural, slightly surreal sense of time and identity without breaking the editorial calm.
From the earliest stages, the project was conceived in black and white. A dedicated on-set B&W preview LUT was used for monitoring, allowing contrast, skin separation, and architectural texture to be tuned during shooting rather than discovered in post.
Technical Notes
- Camera: RED Komodo‑X
- Lenses: Laowa 10 mm; Sony 16–25 mm; Sony 24–50 mm
- Monitoring / Look: On‑set B&W preview LUT to lock contrast and tonal separation
- Visual Approach: Brutalist geometry, static symmetry, controlled model blocking
- Signature Device: Double exposure / layered model presence