Gucci x Oscars 2024 — Homage to Heritage (with Lily Gladstone) | Making-Of Film | Cinematography by Vitaly Kazanin

“An Homage to Heritage” is a two-part making-of that follows the creation of Lily Gladstone’s Oscar look, designed by Big Mountain. The project was built across two distinct phases: the first filmed in Milan over two shoot days, and the second completed in Los Angeles right before the Academy Awards—where the pressure, timing, and access constraints naturally intensify.        

          The brief demanded a very specific balance: stay agile and documentary-fast, while maintaining a crafted, cinematic image language—and crucially, deliver coverage in both vertical and horizontal formats without compromising composition or continuity. The film moves between constant motion (reactive zooms, handheld energy) and still, intentional frames, mirroring the rhythm of a real atelier: precise, controlled craft surrounded by time pressure and human emotion.        

          At the center of the story are Big Mountain and his wife—Native American designers translating heritage into contemporary elegance. The narrative follows not just “a dress,” but two separate looks: one created for the ceremony and another for the surrounding moments. That duality shaped the visual approach: intimate detail, material texture, and the quiet authority of tradition—without over-explaining or turning the process into pure spectacle.        

          Visually, the goal was to preserve a sense of authenticity while elevating the craftsmanship. We rebuilt part of the sewing space to feel like their working lab, and the interviews were designed to sit inside that environment—so the film reads as lived-in and real, not staged.